The Case for Boring Business Models in a Bubble Market
While attention chases AI moonshots, cash-flow businesses quietly compound at double digits with no dilution.
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Boring is a moat
Service businesses, niche manufacturers and infrastructure providers lack the valuation multiples of frontier tech — and the collapse risk too. In a market that misprices both hype and durability, the boring trade is the contrarian one.
The playbook: defensible niches, pricing power, and owners who reinvest rather than chase a second funding round.
Building incoffeed — a daily editorial on tech, AI, fintech and business. Co-founder & editor.
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